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Still using ChatGPT? I mean, for blog posts, social media posts, or your website copy? There’s nothing wrong with it. But… The best AI tool for content research isn’t ChatGPT or Gemini, but Perplexity AI, an AI-powered conversational search engine. Why do I say that? Here’s why Perplexity AI might be better for research content: ➡️ Up-to-date Information: Perplexity AI uses current internet data, while ChatGPT’s knowledge has a cutoff date. ➡️ Provides Sources: Perplexity AI gives links to where it got information, which ChatGPT doesn’t do. ➡️ Better Conversations: Both tools let you chat, but Perplexity AI can ask follow-up questions, making research easier. So if you want to write better, more current, and interesting content, Perplexity might help you find more accurate information, making it a more suitable choice for content research. To learn more about how Perplexity AI can improve your workflow, give this guide a read. Cheers, Minosh. |
Online business and marketing insights from real founders, researched and handed to you every Thursday.
Shopify ran a study with The Harris Poll across five countries this year. And there was one number I just couldn’t stop thinking about. 93% of people in the US say they feel at least somewhat ready to start a business. More than half say they could start today. And yet they haven’t. So the problem isn’t readiness. You get stuck in a cycle of “feeling ready.” You just keep reading and watching a little more. You are waiting for that one moment where everything makes sense. Then, before you...
When most people start a business, they have a pretty clear mental image of what “being ready” looks like. A website that looks decent. A logo. Maybe a social profile that’s at least halfway filled out. And I get it. Those things feel like proof. Proof that you’re real, that you’re not just talking about doing something. I found a survey of 500 marketers that came out earlier this year, and one number in it that I wasn’t expecting. Most people had already decided if they were going to contact...
Everyone wants a cool business idea. Something that sounds good when someone asks what you do. Something with an aesthetic, maybe a logo you could put on a tote bag. Bookkeeping is not that. No one brings up bookkeeping at a dinner table. It doesn’t get saved on Pinterest. There is no viral reel showing someone living their best life because they sorted a client’s QuickBooks account. And yet, there was this story on Entrepreneur. A 26-year-old woman started a bookkeeping side hustle about a...