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Imagine youâre about to buy something special â letâs say a new coffee maker. Whatâs the first thing you do? Like millions of others, you probably pull out your phone or hop on your computer to read reviews, compare prices, and check different brands. Hereâs a fun fact: over 99% of shoppers conduct online research before making a purchase! Itâs no surprise, right? For example, as an earbuds fan, I canât count how many videos and reviews I read before finally deciding on the perfect pair. The thing is, this highlights a critical fact: If your business isnât visible online, youâre likely missing out on a huge chunk of potential customers. Now, if you run a business or sell things online, you want more people to find and buy from you. But itâs hard to get noticed when there are so many other businesses online. You might be asking yourself: đ Which ways of marketing will work best for my money? đ How can I be different from other similar businesses? đ How can I get people to trust my business? See, running a business can make your head spin sometimes with all the stuff you need to figure out! But the good news is, you donât need a massive budget or technical skills to make a big impact. We wrote about 7 online marketing strategies for small businesses and explained how to use them to help your business grow, even if youâre a new business owner. And thatâs not only for them, even if youâre planning to start a business soon, these strategies might help a lot. âGive it a read here or pin it on Pinterest to read later! Cheers, Minosh. |
Business and marketing insights from smart founders, researched and handed to you every Thursday.
Everyone sees a founder go viral and thinks thatâs the way to do it. Post every day, follow the trends, grow your audience, and customers will come. So they start posting. Nothing happens. They post more. Still nothing. Then they quietly give up and blame themselves for not being âconsistent enough.â But hereâs the thing. The problem usually isnât the content. Itâs what they expect social media to actually do. I recently read an article about two teenage founders, and what theyâre doing with...
I used Canva before I had a reason to. Not for a business. Not for any strategy. I just liked designing things, so I kept opening it. Back when it was still pretty new, before there were tons of templates like there are now, I was in there making things that probably nobody even saw. No plan. I just did it because I enjoyed it. Fast forward a few years, and Pinterest became a serious part of what I do at TalkBitz. And the thing I didnât expect was this: I didnât have to learn design when I...
Almost every side hustle tip starts with the same line. âJust find 30 minutes a day.â And I get it, 30 minutes doesnât sound like much. It sounds like something anyone can manage between dinner and Netflix. But hereâs the thing. Pew Research just dropped data showing that women in their 30s and 40s spend about 52 more minutes a day on housework than men in the same age group. On top of that, unpaid responsibilities like caregiving don't stop when the workday ends. And when you add it all up,...