Business and marketing insights from smart founders, researched and handed to you every Thursday.
đź“Ś Quick Pinterest boost!
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Hello Reader, I'm pretty sure you may have used Pinterest. And if you're a blogger, Pinterest is a great place to get more visitors to your blog, especially if you're new to blogging. One way to increase your chances is by writing attention-grabbing pin titles and descriptions. But why is this so important? ➡️ Using the right keywords in your titles and descriptions helps your pins show up on users' feeds and Pinterest search results. ➡️ Curiosity is a strong trigger that motivates people to take action in order to fulfill their desire for information. ➡️ Powerful words evoke emotions and create a sense of urgency or excitement, making users more likely to engage with your pin. ➡️ Users are more likely to click on something when they have enough information to know that the content is relevant and valuable to them. ➡️ A clear call-to-action (CTA) helps users understand what they should do next, which makes it more likely for them to click and convert. Yes, I know that writing these kinds of titles and descriptions can take a lot of time and be stressful. To make it easier, I've created a simple ChatGPT prompt that can do it for you. This prompt is currently chillin' in our super exclusive Subscriber-only Resources library. Happy Pinning! Cheers, Minosh. |
TalkBitz Newsletter
Business and marketing insights from smart founders, researched and handed to you every Thursday.
I was pretty close to buying AirPods. Not because I specifically needed AirPods, but because everyone has them, I mean, that’s just what came to your mind when you need earbuds, right? Made sense at the time. I watched YouTube reviews. A lot of them. And they were fine, I guess, but most of it was just unboxing videos and spec comparisons, and none of it answered what I actually needed to know: how long do AirPods last? Because where I am, spending that much on something that lasts two or...
Everyone says validate fast. Take pre-orders. Get paid before you build it. And I get why that sounds right. It feels like the safe move, like you’re being smart. But here’s the thing about taking money before you’re actually ready: you’re not just proving demand. You’re also creating a deadline. And if your product has any kind of complicated backend, like bulk inventory, overseas manufacturing, long shipping timelines, you just handed your first customers the ability to make your life...
Every business advice article says the same thing. Run a discount. Offer a freebie. Set up a referral bonus. Get people in the door. And I get why it feels right. When you’re just at the starting phase of your business, you need customers, and you figure a little reward will push people over the line. It’s what you see big brands do. So you copy it. Here’s the thing, though. There’s actual science behind why this backfires, and not a small thing either. It’s called the overjustification...