You can’t control social media platforms, but you CAN control your email list. That’s true, Reader, and that’s where your power lies. Take the recent TikTok ban, for example. Many US creators might have lost their way to connect with fans overnight if it had continued. But an email list isn’t exactly the same as a social platform, right? So, what’s the key takeaway here? The control and loyalty. Think of your email list as your most loyal fans, these are people who actually want to hear what...