Last week I was at a small garage fixing my little hatchback. The owner never posted a single reel. Yet cars kept coming in like it was planned. There are so many garages that barely get a few cars a day, even though their place looks modern. But this place was full. So I asked the guy who did my brake lining how they get so many customers. He smiled and said, “Our regulars bring their friends.” That’s the real play. And he’s right. The reason I was actually there was because one of my...

I’m not a fan and not even using it, but last week, I opened LinkedIn, saw a smart post from a small creator, and thought, “Nice.” Then I checked their profile. No huge following. Just valuable posts, posted around three times a week, teaching one thing tied to one clear niche. That’s the thing most of us still miss. LinkedIn isn’t only for suits and job posts, well, not anymore. It’s one of the few places where simple posts still work, and native documents (carousels) can get real reach....

You open your favorite social media app. Everything looks perfect. Too perfect. There are trends, the same viral song, the same outfit, the same dance. Same AI saying this works now, do that next. You didn’t ask for it. It just keeps coming. The feed decides it. We let algorithms decide what we see and tell us what we’re supposed to like. That’s the drama right now. So the real cost is quiet but kind of serious: you start losing your own sense of taste. Recently, Pinterest shared January 2026...