Have you ever noticed how the things you know and do without thinking might be the exact thing someone else needs to hear? It’s funny, right? What feels like “just another day” for you could be life-changing advice for someone else. Sharing what you know can really help others. This can be done through what we call “content creation”: blog posts, social media, or newsletters. You know how those social media posts, YouTube videos, and blogs are helpful. But something you might not be seeing is that, if you’re looking for a way to connect with people on a deeper level, starting a newsletter is one of the best ways to do it. Well, why a newsletter? Newsletters offer a more personal connection than social media or blogs. They bypass algorithms, delivering content directly to readers' inboxes, so more people see what you write. This helps build stronger relationships with your readers. You can share more in-depth information, start conversations, and create a sense of community. Moreover, newsletters provide excellent monetization opportunities, such as promoting your own products or services and even offering subscriptions to your audience. A newsletter can find the most loyal audience who value your expertise or, we can say, content. In other words: ➡️ Direct Connection: Your message goes straight to your readers’ inboxes. No need to worry about social media algorithms. ➡️ Build Trust: When you show up regularly, your readers will look forward to hearing from you. ➡️ Personal Engagement: Share useful tips, news, and special offers to make your readers feel important. ➡️ Monetization: Promote and sell your products or services to a dedicated audience who values your expertise. If you’re thinking about trying it, download this simple newsletter starter checklist and take the first step toward creating a newsletter! Cheers, Minosh. ​ |
Helping everyday people start and grow their online businesses with strategies and tools that get results.
Sam Altman, CEO of OpenAI, said something recently that really got me thinking: “I think people overcomplicate, and those people never seem to be the ones who really move the world forward. I think any system, as long as it keeps you disciplined and gets done what you say you’re going to get done, is fine. And I think the simple ones really work.” For most people who run businesses themselves, it’s true, too many of them waste time perfecting productivity systems instead of just getting...
People want to connect with brands, not just buy from them! Studies show that when customers feel close to a brand, they’re more likely to stick around and spend more money with them. In fact, most people will pick a brand they feel connected to over other options. You want to be cool and friendly, not that pushy salesperson everyone tries to avoid. But you also need to make money, right? It’s not easy, but here are some simple ways to stay true to yourself and still get people excited about...
“Our app uses AI-powered algorithms!” said the founder with a smile. “That’s nice,” replied the customer, “but how does it help me?” This interaction happens more often than you’d think. You’ve probably heard, “Features tell, but benefits sell,” and there’s a good reason this phrase keeps coming up. Think about it this way: people care more about how something makes their life better than a long list of fancy features. This matters whether you’re starting a small business, already have a big...