|
Nearly 80% of readers find my blog from Pinterest, not Google. And it’s not only Pinterest. The same thing is still happening across other platforms, too. Yes, more people now find things on social apps, on ChatGPT, and can even buy products directly there. You may have heard that a few weeks ago, OpenAI released “Buy it in ChatGPT.” When people ask shopping questions like “best running shoes under $100,” ChatGPT will soon show products from places like Etsy and Shopify. You can even buy right inside the chat, without opening another site. So yes, people will be able to buy products directly, not only through social media but also through AI, without even going to a typical search engine first. It’s a sign of how people will discover, decide, and yes, buy in the future.So what can we do about it? It’s time to think ahead, not panic. ➡️ Know where your people hang out Before you write a blog post or make social media content, think about which apps your audience actually uses. Pinterest? Instagram? TikTok? X? Threads? Bluesky? Go where they spend time, not just where everyone says you should be. ➡️ Speak their language Write like you’re talking to a friend over tea, not giving a business pitch. Avoid fancy phrasing or stiff structure. Keep it real and easy to read. Anyway, if you’re thinking about how to reach more clients for your small business, here’s a simple step-by-step guide if you need a hand. ➡️ Answer real questions People ask, “how do I start,” “what works,” or “why should I pick this?” Build your content around those real questions. It makes your content more helpful and more likely to appear in voice, AI, or social searches. ➡️ Track what’s working Check your stats every week. Did your last post bring visitors from Instagram or Pinterest? Use what works, and don’t be afraid to tweak things. The old “just Google it” isn’t enough now. Stay easy to find by showing up where your audience actually searches. Stay curious, Minosh. PS: If you’ve been trying to figure out how people sell right on social media (yes, even on TikTok), here’s the guide. |
Helping you skip years of mistakes in online business with real tools and strategies that actually work.
Last night, I was reading a Forbes article about connected marketing for 2026. It talked about how big brands are finally treating all their channels as one system, not random posts. And I thought, this is exactly where many online business people get stuck. See, for example, you post on Instagram, write a blog, send an email, but nothing seems linked. The idea is simple. Every channel should help guide one person on one clear path. Start with the first click, build up trust step by step, and...
You sit at your laptop, adjust the gaps, feel good, and press publish. Then someone checks it half asleep on a bus, holding on with one hand, with your whole content packed into a tiny phone screen. Most people do that now. Around 96% use the internet on their phones (Global Overview Report, DataReportal), even if they sometimes use a laptop or desktop (60%) too. Still, mobile is where most of the action happens. So if your content looks good only on your laptop but is hard to read on a...
Let me tell you a secret I wish I knew at the start: When you’re building something online, talking to “everyone” is a waste. Like trying to light a fire with wet matches. No spark, no flame, just effort wasted. What I mean is, you put out content after content, post on almost every social media profile, create countless Pinterest pins, and feel like nobody’s caring. Most people do this, and it feels safe for a while, but the truth is it just gets you nowhere. And finally, yes, you just give...