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Did you know that 81% of small businesses have no employees? Thatās a lot of responsibility on one set of shoulders! But this isnāt just true for traditional small businesses - online entrepreneurs, content creators, and freelancers often work solo too. And the most painful part? Most of the time, when a great idea pops into your head, it vanishes within seconds. Ring any bells? Been there, done that? This happens because of something called cognitive load. Itās the mental effort used in working memory. When thereās too much going on in your brain, some ideas slip away as your brain prioritizes what seems more important at the moment. Itās like having too many tabs open in your browser ā eventually, some just have to close! Well, as a solution, Iāve recently been using tools that help me stay organized, and I canāt tell you how much of a difference itās made. One of my favorites is Todoist. I know what youāre thinking - āItās just another to-do list app, right?ā Yes, but hereās the magic: This app understands natural language input. You can type tasks exactly as you would say them, including due dates and times. For example, simply type āWrite a blog post about tips to lose weight tomorrow at 2 PM,ā and Todoist will automatically set the right time for you. No need to click through complicated menus ā just type it like you would say it. Thanks to this feature, I can easily remember everything I need to do, and since it works with other apps like Notion, everything stays neatly organized. So, if youāre struggling with the same issues, I highly recommend trying out Todoist! And itās worth mentioning that Iām still on their free plan, and it works well for me. Cheers, Minosh. |
Online business and marketing insights from what's working out there, researched and handed to you every Thursday.
Everyoneās excited that AI is driving purchases now. People are asking ChatGPT what to buy, and itās actually recommending products. That part is true. What nobodyās talking about is what happens right after. New research looked at how Gen Z actually shops with AI, and they found that 48% of Gen Z buyers had already purchased something an AI recommended. But 43% had also switched to a different brand specifically because of how a brand used AI. Thing is, we assume younger buyers will tolerate...
Not my usual Thursday send, but I had to get it out. You know, most people who want to start an online store donāt fail because they picked the wrong product, or ran out of money, or didnāt know enough about marketing. They fail because they waited. And kept waiting. Until waiting became the plan. Iāve watched this happen up close. Yesterday, I had lunch with a few of my old friends. We were just talking about life, how things turned out, and yes, the cost of living, the usual. And at some...
Everyone tells you the same thing when you start a YouTube channel. Go niche. Pick a tiny topic. Build a small, loyal audience. And to be fair, that advice isnāt totally wrong. But YouTube just came out with a culture report and it complicates things a bit. They surveyed 939 people between 14 and 44, and 63% said they watch content or follow creators that everyone they know is also watching. Same as five years ago. The niche explosion happened, sure, but people still want to feel like theyāre...