Think about being at a party. Someone says in a boring way “There’s some food if you want.” That’s a weak way to get people interested. But what if your friend comes up to you all excited and says “Hey! Sarah made this amazing chocolate cake - you need to try it, it’s right there in the kitchen!” That’s how you get people excited and ready to act. When it comes to online marketing, that’s what holds the power of guiding your audience on exactly what to do next, and we call them CTAs...
12 days ago • 1 min read
Did you know that the average employee working in an enterprise business does over 1,000 copy-paste actions each week? Even someone who uses a computer regularly, we can say, likely performs this action at least 100 times a day without even realizing it. We copy-paste because it's quick and convenient. But what if there was a way to make it even better? And no, I'm not talking about copying someone else's work at all. Copy-pasting is a core function of every device we use today, yet most...
19 days ago • 1 min read
You can’t control social media platforms, but you CAN control your email list. That’s true, Reader, and that’s where your power lies. Take the recent TikTok ban, for example. Many US creators might have lost their way to connect with fans overnight if it had continued. But an email list isn’t exactly the same as a social platform, right? So, what’s the key takeaway here? The control and loyalty. Think of your email list as your most loyal fans, these are people who actually want to hear what...
26 days ago • 1 min read
Let me start today’s newsletter with a simple question: Have you ever wondered why Uber became the go-to ride-sharing app, even though traditional taxis have been around for ages? The difference isn’t that Uber offers the same service. They don’t. Instead, Uber solved customers’ problems in a whole new way. What I mean is, traditional taxis had their issues: Difficulty in hailing a ride. Unclear fare estimates. Limited payment methods. So what made Uber so smart? They fixed these problems...
about 1 month ago • 1 min read
It’s not just you and me — many people are looking for ways to escape the rigid 9-to-5 and enjoy the freedom to work from anywhere. But where do you start? How do you land a remote job without experience? What skills do you really need? How different is it from traditional office work? So many things to figure out, right? The truth is remote work has become a significant part of the modern job landscape. In 2023, tech companies had the most remote workers (about 68%), followed by consulting...
about 1 month ago • 1 min read
Happy New Year Reader! 🎆 2025 is here! Now is a great time to take action on your dreams of starting or growing an online business. This year, I'll continue bringing you proven strategies, helpful tools, and real-life tips to guide you toward success. Keep watching for new updates, free stuff, and easy steps to reach your goals this year. Let's make this your best year! Check out the latest blog posts here and start strong! Access our subscriber-only resource library here! Cheers, Minosh.
about 2 months ago • 1 min read
Hey Reader 👋 Did you know? In numbers, there are approximately 5.22 billion social media users worldwide, representing 63.8% of the global population. And the average person spends about 2 hours on social media every single day. Yes, that’s true, the opportunity for businesses is huge out there. But I get it — selling on social media can feel overwhelming. Between platform changes, algorithm updates, and tough competition, it’s hard to keep up. But here’s the good news: After hours of...
about 2 months ago • 1 min read
Imagine you’re about to buy something special — let’s say a new coffee maker. What’s the first thing you do? Like millions of others, you probably pull out your phone or hop on your computer to read reviews, compare prices, and check different brands. Here’s a fun fact: over 99% of shoppers conduct online research before making a purchase! It’s no surprise, right? For example, as an earbuds fan, I can’t count how many videos and reviews I read before finally deciding on the perfect pair. The...
2 months ago • 1 min read
I’m a big fan of HubSpot’s blog, and while scrolling, I saw their 2024 Entrepreneurship Trends Report. What I highlighted was that, according to their survey, 70% of entrepreneurs started their businesses because they wanted to change their career or lifestyle. And even 45% of people became entrepreneurs because they wanted to be their own boss or escape the 9-5. Interesting stats, right? Indeed, almost everyone who reads this newsletter has that dream: being your own boss, building something...
2 months ago • 1 min read